Super Powder dry shampoo units in a row

Meet Super Powder

Fresh roots for dark hair.

Powder dry shampoo built for dark hair. Tap it in at the roots, wait a minute, brush through. No aerosol, no propellant.

Start with Dark. Find your formula
Powder dry shampoo · Built for dark hair · No aerosol, no propellant · Filled in small runs · Featured in ELLE and The Today Show

As featured in

Sound familiar?

Greasy day-two hair

Roots go limp. Volume disappears. Re-washing kills the shampoo you just spent good money on.

Aerosol-can chemistry

20 to 40 ingredients. Propellants. Alcohol. Entire lots have been recalled for benzene. We keep it simpler.

White, chalky residue

Especially brutal on dark hair. The ghosted-root look isn't fooling anyone.

60

Seconds to fresh roots

Tap it in at the roots, wait a minute, brush through. Done before the coffee is ready.

40

Grams per unit

One 40 g unit runs about 4 to 6 weeks of every-other-day use.

How to use Super Powder

1. Tap into your palm

Less than you think. Half a teaspoon for fine hair, a full one for thick.

2. Massage in. Wait 60 seconds.

Work it into your roots with your fingertips or a paddle brush. Let the powder do its thing.

3. Brush through. Done.

Brush from roots to ends. Style as usual. Day-three hair, day-one feel.

Compare

Super Powder vs. the can in your bathroom

It's not even close.

Format

Loose powder

Pressurized aerosol

Ingredients

A short list you can pronounce

20 to 40 ingredients

On dark hair

Blends invisibly. Dark is tinted for dark hair

White chalk buildup

Packaging

A powder unit, no pressurized can

Pressurized aluminum can

Why powder

Built for dark hair first

Most dry shampoo is designed for blonde hair, then tinted as an afterthought. We think that's backwards.

Super Powder starts with brown to black hair: a powder tinted with cocoa and activated charcoal that blends invisibly at the roots. Light does the same for blonde to medium. Filled in small runs.

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Questions? We'll tell it to you straight.

Our customer support is available Monday to Friday: 8am-8:30pm.Average answer time: 24h